![]() Same-store sales across franchise locations are 10% higher than the first half of 2022, exceeding a goal of 7.4% with attrition of memberships at an all-time low. ![]() The first half of 2023 has been a record breaker for Anytime Fitness. In the second quarter, Self Esteem Brands unveiled SUMHIIT Fitness – the twin brand of Basecamp Fitness – at the FIT Summit in Singapore, signaling its intentions to broaden the global footprint of its portfolio. Basecamp is now the first portfolio studio brand to offer franchising opportunities outside the U.S. compete for prizes during the month of July. "We were poised for growth from the start of the year thanks to a successful January marketing campaign not only did it provide our studio with accelerated growth in less than 90 days, but it also provided learnings that were applicable for the following months, allowing us to be more adaptable and strategic." The brand is also enjoying strong new and existing member engagement: Basecamp locations saw a 20% increase in registrations over 2022 for its annual Summer Challenge, where Basecamp members across the U.S. "We have experienced steady growth month over month in both membership acquisition and recurring revenue," Behnke said. The studio just hit its highest month of revenue in June 2023 – and is on pace to break that record this month – and grew active memberships year-over-year by 36%. Jenna Behnke, who, with her husband Chad, co-owns a Basecamp Fitness franchise in Woodbury, Minn., USA, reports that their location has almost tripled in-studio visits year-over-year compared with 2022. The brand is attracting franchisees who are squarely focused on driving solid business performance and maximizing franchisor resources for growth. Basecamp is poised to open studios in multiple new markets this year, including Orlando and Jacksonville, Fla., San Diego, Calif., Kansas City, Kan. ![]() With strong fundamentals to-date in 2023 and nearly 70 franchises sold in markets across the U.S., the Basecamp Fitness brand is achieving domestic market scale as it moves into its high-growth phase. "Our performance at midyear shows this, and we are moving with intention and purpose to expand our services to help millions more people on their personal health and wellness journeys while we help cultivate successful franchise owners." Basecamp Fitness "We continue to see major whitespace growth opportunities for all of our franchise brands, both domestically and worldwide," said Chuck Runyon, CEO, Self Esteem Brands. WOODBURY, Minn., J/PRNewswire/ - Self Esteem Brands (SEB), the parent company of a global portfolio of fitness, health and wellness franchise brands with more than 5,500 locations around the world, is pleased to announce Q2 2023 results that show strong continued growth, global footprint expansion and franchisee performance. Parent company of leading global fitness, health and wellness franchise brands expands Basecamp Fitness studio concept internationally with launch of twin brand SUMHIIT Fitness Anytime Fitness continues to break its own growth records while selling new master franchises in Europe ![]() The pay in annual fee for one adult membership costs $485 and $795 for 2 adult memberships, offering the chance to save on Anytime Fitness prices.Self Esteem Brands closes Q2 2023 with strong Basecamp Fitness growth, record-breaking performance metrics For instance, paying for a year’s membershipĪnd the initiation and card fee would cost almost $50 more. You actually save money with this option. While the lump sum payment may seem expensive, ThisĪllows you to pay for a year’s membership, initiation fee, and card fee in one $34.99 for both adult membership options! Anytime Fitness Annually Pay in Full FeeĪ great way to save even more on an Anytimeįitness membership cost is to opt for the annually pay in full option. You need to pay on top of the monthly cost for an Anytime Fitness membership. The one-time card fee is the secondary fee $49.99 for one adult and $99.99 for two adult memberships, giving anotherĬhance to save with couple’s membership option. ![]()
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